Digital Ephemera

Neutrogena Project Details

• Category: SEO Content Writing
• Client: Neutrogena/Johnson & Johnson
• Project URL: Neutrogena.com
• Work Samples: Neutrogena SEO Content Writing Samples
• Role: SEO Content Strategist (Contract)
• Skills Used: Web content writing, SEO content strategist, keyword research, SEO, copywriting, product copywriting.
• Responsibilities: Generate and revise web copy on product pages to optimize search results for brand, use SEO best practices to create metadata, title tags, and perform keyword research. Employ digital research tools to identify search trends. Analyze existing landing pages and emulate style and voice to create new content.